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Press Releases

10/16/18
Nebraska Tourism opens marketing grant cycle

PRESS RELEASE

FOR INFORMATION, CONTACT:
Press: Erin Lenz at 402-471-3797, or erin.lenz@nebraska.gov
Grant Coordinator: Heather Hogue at 402-471-3774, or heather.hogue@nebraska.gov

Nebraska Tourism opens marketing grant cycle

FOR IMMEDIATE RELEASE

LINCOLN, Neb. (October 19, 2018) – The Nebraska Tourism Commission’s application cycle is now open for both the Tourism Marketing Grant Program and Community Impact Grant Program. The programs offer funding opportunities to organizations to promote their events, destinations, community or region to travelers.

"Our current efforts are focused on out-of-state markets where we had great success this past year and where we believe our marketing dollars will have the most impact," said John Ricks, Nebraska Tourism Commission executive director. “The goal of the grant program is to help make it as affordable as possible for applicants to tie into the Commission’s major campaign efforts and benefit their local communities.”

The Tourism Marketing Grant Program encourages applicants to get involved in the group tour marketplace, attend agri-tourism related workshops, advertise in the Nebraska Travel Guide and on VisitNebraska.com, as well as take part in marketing efforts through the Commission's social media programs.

Through the Community Impact Grant program, large-scale events can apply for assistance to attract out-of-state visitors and generate favorable national or international press coverage for their event.
 
The grant cycle is open until December 14, 2018. Grant recipients will be announced February 1, 2019. Click here to view grant guidelines. (https://visitnebraska.com/media/industry/category/grants 

       

For more information about travel, events and unique destinations in Nebraska, order your free travel guide today at VisitNebraska.com. Then stay connected with Nebraska Tourism on our Visit Nebraska Facebook page, on Twitter, on Pinterest, on Instagram and on YouTube.
 
The mission of the Nebraska Tourism Commission is to expand Nebraska’s dynamic and diverse travel industry making it more viable by creating awareness, attracting increased visitors which results in greater tourism revenue and economic gain throughout the state. To learn more, go to VisitNebraska.com.

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10/16/18
Hundreds of Nebraska tourism industry professionals gather in Nebraska City

PRESS RELEASE

FOR INFORMATION, CONTACT:
Erin Lenz at 402-471-3797, or erin.lenz@nebraska.gov
Jenn Gjerde at 402-471-3768, or jenn.gjerde@nebraska.gov

Hundreds of Nebraska tourism professionals gather in Nebraska City

 

FOR IMMEDIATE RELEASE

LINCOLN, Neb. (October 15, 2018) – Nebraska City is being taken over by hundreds of tourism industry professionals. The 2018 Nebraska Tourism Conference is this week, October 16-18 in Nebraska City at the Lied Lodge & Conference Center. This annual event brings the industry together to learn from inspiring speakers, hear the latest updates, honor achievements made by their colleagues and allows time to network with other industry members.
 
“The annual tourism conference is a great way to get tourism professionals from all over the state together to connect and brainstorm ways to grow the industry,” said John Ricks, Nebraska Tourism Commission executive director. “We can’t wait to see everyone in Nebraska City.”
 
Conference highlights on Tuesday, October 16, 2018:
8:30 – 10:30 a.m.            Nebraska Tourism Commission Meeting, Lied Lodge & Conference Center
 
11:45 a.m. – 1:30 p.m.   Conference Welcome & Lunch, Lied Lodge & Conference Center
Keynote speaker, Dean Savoca from Savoca Performance Group, will speak about “Increasing Your Influence: Eight Essential Attributes of Successful Leaders.”
 
Conference highlights on Wednesday, October 17, 2018:
9:00 – 10:00 a.m.            Unsafe Thinking
Keynote speaker and author of the book “Unsafe Thinking: How to be Nimble and Bold When You Need It Most,” Jonah Sachs, will discuss how to trust your intuition, build an organization that embraces intelligent risk and overall how to change the way you approach your work and your life.
 
3:30 – 4:45 p.m.              Nebraska Tourism Commission 2019 Marketing Unveiling
The Nebraska Tourism Commission will unveil the new marketing campaign for 2019.
 
7:00 – 9:00 p.m.              Celebrate Nebraska Awards Banquet
The awards banquet honors the many great achievements made by individuals, businesses and associations across Nebraska to develop and support the state’s expanding tourism industry.
 
More information on the Nebraska Tourism Conference can be found at: https://visitnebraska.com/media/industry/2018-nebraska-tourism-conference

       

For more information about travel, events and unique destinations in Nebraska, order your free travel guide today at VisitNebraska.com. Then stay connected with Nebraska Tourism on our Visit Nebraska Facebook page, on Twitter, on Pinterest, on Instagram and on YouTube.
 
The mission of the Nebraska Tourism Commission is to expand Nebraska’s dynamic and diverse travel industry making it more viable by creating awareness, attracting increased visitors which results in greater tourism revenue and economic gain throughout the state. To learn more, go to VisitNebraska.com.

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10/05/18
Fall into the season with these events

PRESS RELEASE

FOR INFORMATION, CONTACT:
Jenn Gjerde at 402-471-3768, or jenn.gjerde@nebraska.gov
Erin Lenz at 402-471-7755, or erin.lenz@nebraska.gov

Fall into the season with these events

FOR IMMEDIATE RELEASE

Lincoln, Neb. (October 5, 2018) – A new season calls for new activities and we’ve got you covered. Get out and enjoy what Nebraska has to offer by adding these five events to your fall agenda!  
 

2018 Kearney Oktoberfest
Kearney
October 6th
Oktoberfest invites you to sample and learn about Nebraska craft beer styles. The beer festival and games are all tied together with traditions like a keg tapping ceremony, games, food and other special features.
 

Harvest Moon Fall Festival
Hemingford
October 13th
Gather your friends and family for this fun-filled day of contests and activities! With seven different contests, relay races, a hay maze, face painting, and bounce houses; you’ll have no problem finding an activity for everyone in the family.
 

Old Time Autumn
Brownville
October 13th – October 14th
Enjoy Brownville in the fall with demonstrations, activities and a delicious chicken and biscuit lunch. Additional activities include the Gran Fondo and a bike ride along the Rails to Trails path from Nebraska City to Brownville.


Pumpkin Festival and Vintage Marketplace
Avoca
September 28th – October 21st
Located in the quiet countryside on an authentic family farm, this fall festival is the perfect activity to get away and enjoy the fall weather. Activities include hay-rack rides, a nature trail, farm-themed play areas, family-sized tire swing, farm animals, agriculture exhibits, and seasonal produce including heirloom pumpkins and all your fall decorating needs!
 

Harvest Celebration 2018 at Arbor Day Farm
Nebraska City
September 1st – October 31st
The fun of the Harvest Celebration lasts all fall season at Arbor Day Farm. Head to the Tree Adventure, Apple House Market, and Arbor Lodge Mansion for autumn-inspired activities!


Check out www.VisitNebraska.com for more exciting events happening around Nebraska. 

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For more information about travel, events and unique destinations in Nebraska, order your free travel guide today at VisitNebraska.com. Then stay connected with Nebraska Tourism on our Visit Nebraska Facebook page, on Twitter, on Pinterest, on Instagram and on YouTube.
 
The mission of the Nebraska Tourism Commission is to expand Nebraska’s dynamic and diverse travel industry making it more viable by creating awareness, attracting increased visitors which results in greater tourism revenue and economic gain throughout the state. To learn more, go to VisitNebraska.com.

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09/18/18
National travel writers get a taste of Nebraska

PRESS RELEASE

FOR INFORMATION, CONTACT:
Erin Lenz at 402-471-3797, or erin.lenz@nebraska.gov
Jenn Gjerde at 402-471-3768, or jenn.gjerde@nebraska.gov

National travel writers get a taste of Nebraska

Crescent Moon Reuben - Photo credit: Visit Omaha

FOR IMMEDIATE RELEASE

LINCOLN, Neb. (September 18, 2018) – Apple picking, Nebraska craft beer tasting and local food sampling are all part of the upcoming culinary harvest themed media tour hosted by the Nebraska Tourism Commission. Five journalists from national media outlets will get a taste of Nebraska September 20-24. These tours are designed to showcase what Nebraska has to offer to increase media coverage of tourism opportunities in the state.

“We hope these journalists leave our state feeling inspired to write about everything they saw, experienced, and in this case, tasted. Nebraska is a beautiful state waiting to be explored and these journalists can reach a wide audience to help spread that message,” said John Ricks, Nebraska Tourism Commission executive director.

This tour will highlight the culinary experience in Omaha, Lincoln and Nebraska City. Stops include Arbor Day Farm, Lied Lodge & Conference Center, The Rabbit Hole Bakery, Lincoln Farmer’s Market, a Lincoln beer tasting tour with Boiler Brewing, Empyrean Brewing Co., Code Beer and 5168 Brewing, Vala’s Pumpkin Patch, an Omaha Culinary Tour that includes Suji’s Korean Grill, Crescent Moon, Cordial Cherry and more.  

The visiting journalists have written for noteworthy publications such as Smithsonian Magazine, CNN, Food & Wine, Paste, Orbitz, BBC, Atlas Obscura, The Denver Post, Livability and Zagat.

This year, Nebraska has hosted 17 journalists through individual and group tours. These tours have produced a wide variety of coverage, spanning the state in outlets like Thrillist, National Geographic, Food & Wine, The Epoch Times, The Chicago Tribune, The Los Angeles Times and more. Additional stories are still expected from these trips, including upcoming coverage in Hemispheres (United Airline's in-flight magazine), Tribune News Service and a feature in Lonely Planet. The coverage has exposed over 274,841,646 potential visitors to what Nebraska has to offer.

Nebraska Tourism partners with communities who help provide meals, lodging and activities to accommodate the journalists and make these tours possible.

     

For more information about travel, events and unique destinations in Nebraska, order your free travel guide today at VisitNebraska.com. Then stay connected with Nebraska Tourism on our Visit Nebraska Facebook page, on Twitter, on Pinterest, on Instagram and on YouTube.
 
The mission of the Nebraska Tourism Commission is to expand Nebraska’s dynamic and diverse travel industry making it more viable by creating awareness, attracting increased visitors which results in greater tourism revenue and economic gain throughout the state. To learn more, go to VisitNebraska.com.

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08/30/18
Nebraska Tourism Commission ends fiscal year with highest lodging tax collection on record

PRESS RELEASE

FOR INFORMATION, CONTACT:
Erin Lenz at 402-471-7755, or erin.lenz@nebraska.gov
Jenn Gjerde at 402-471-3768, or jenn.gjerde@nebraska.gov

 

Nebraska Tourism Commission ends fiscal year with highest lodging tax collection on record

 

FOR IMMEDIATE RELEASE

LINCOLN, Neb. (August 30, 2018) — The summer season may be winding down, but results of tourism in Nebraska are going up. The Nebraska Tourism Commission is excited to announce that the 2017-2018 fiscal year ended with the highest lodging tax collection of all time. The total collection from July 2017-June 2018 was $5,689,254, a growth rate of 6.98 percent from the previous year.

“The record setting lodging tax collection shows us that when you invite people from out of state, they will come,” said John Ricks, Nebraska Tourism Commission executive director. “We targeted out-of-state markets for the crane migration and 2018 summer campaign, the Nebraska Passport Program continues to grow and the Solar Eclipse took place in this fiscal year, all things that factored in to our 6.98 percent growth rate.”

On a calendar year basis, the months of February, March and May set all-time high records and June was a second all-time high for collections as well. Projections provided to the Nebraska Tourism Commission predicted a growth rate of 1.3 percent last fiscal year, the actual collections were five times higher.

Many communities throughout Nebraska are benefiting from the tourism industry growth. Director of Scottsbluff County, Brenda Leisy, says they had a significant increase in lodging tax in August, September and October 2017 with a slight increase in the summer months. The 2017-2018 fiscal year was record-breaking for Dawes County lodging tax numbers as well.

“We look forward to continuing to entertain visitors in Northwest Nebraska and to see the positive lodging tax income trend continue,” said Kristina Reeves, Northwest Nebraska executive director who oversees Dawes and Sioux County.

As the third largest industry in Nebraska, tourism has a large statewide economic impact. According to the U.S. Travel Association, domestic and international travelers to Nebraska spent $4.9 billion in 2016 and generated $735.1 million to federal, state and local governments. These are dollars that help fund jobs and public programs such as police, firefighters, teachers, road projects and convention centers. Without the 49,360 jobs that were created by travelers in 2016, Nebraska’s 2016 unemployment rate of 3.2 percent would have been 8.1 percent of the labor force.

More information about Nebraska state/county lodging tax can be found here. If you would like to read the U.S. Travel Association’s full report on the economic impact of the travel industry, you can find it here.

 

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For more information about travel, events and unique destinations in Nebraska, order your free travel guide today at VisitNebraska.com. Then stay connected with Nebraska Tourism on our Visit Nebraska Facebook page, on Twitter, on Pinterest, on Instagram and on YouTube.
 
The mission of the Nebraska Tourism Commission is to expand Nebraska’s dynamic and diverse travel industry making it more viable by creating awareness, attracting increased visitors which results in greater tourism revenue and economic gain throughout the state. To learn more, go to VisitNebraska.com.

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