07/27/17

Nebraska Tourism Announces Conference Keynote Speakers

FOR INFORMATION, CONTACT:
Angela Sears at 402-471-7755, or angela.sears@nebraska.gov

Nebraska Tourism Announces Conference Keynote Speakers

FOR IMMEDIATE RELEASE

LINCOLN, Neb. (July 27, 2017)—The Nebraska Tourism Commission announces their keynote speakers for the 2017 Nebraska Tourism Conference. The Conference will be held in La Vista, NE on October 17-19. Nan Marchand Beauvois of the U.S. Travel Association, George Zimmermann of Longwoods International USA, Inc. and V.J. Smith of Life's Greatest Moments LLC will be speaking throughout the week on important topics in tourism. 

"We are very fortunate to have such esteemed professionals speaking at our conference this year," said John Ricks, Executive Director at the Nebraska Tourism Commission. "Each speaker brings a new perspective to the tourism industry that will help conference goers gain knowledge on how to improve tourism in their communities and across the state."

For the entire list of speakers and activities going on that week, click here
Nan Marchand Beauvois from the U.S. Travel Association will be speaking at the conference on Tuesday, October 17. She will talk about how U.S. Travel works every day to protect the interests of the U.S. travel industry. U.S. Travel is the authoritative leader in travel research providing statistical data, published articles and economic impact studies to influence important travel policies and to assist in strategically planning your marketing efforts and making educated business decisions. 
George Zimmermann from Longwoods International USA, Inc. will speak about how Tourism Powers Economic Development. His session is on Wednesday, October 18. In this session, conference goers will learn how to improve their destination's image by engaging in economic development objectives. Zimmermann will present Longwoods' groundbreaking Halo Effect research. This research demonstrates how tourism marketing and visitation improves a destination’s image not just as a place to visit, but also as a place to live, start a business, start a career, buy a second home and retire -- all of the key economic development objectives for any city, state or region.
V.J. Smith from Life's Greatest Moments LLC will have a session on Wednesday, October 18 called "The Richest Man in Town". In this session he tells a true story about two people on different paths in life and how a letter changed their lives. In the story, you learn that relationships are built by being good listeners, taking extra steps to show you care and being grateful for what you have in life. Audience members will go on an emotional roller coaster ride... guaranteed. 
For more information about travel, events and unique destinations in Nebraska, order your free travel guide today at VisitNebraska.com. Then stay connected with Nebraska Tourism on our Visit Nebraska Facebook page, on Twitter, on Pinterest, on Instagram and on YouTube.
 
The mission of the Nebraska Tourism Commission is to expand Nebraska’s dynamic and diverse travel industry making it more viable by creating awareness, attracting increased visitors which results in greater tourism revenue and economic gain throughout the state. To learn more, go to VisitNebraska.com.

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